Conference and Events Sales Manager

As a Conference and Events Sales Manager, you will be responsible for driving revenue and managing the sales efforts for our conference and events facilities. You will play a key role in attracting and managing clients, ensuring the successful execution of conferences, meetings, and events, and contributing to the overall success of our venue.

Key Responsibilities:

1. Sales and Business Development:
   • Develop and execute a sales strategy to attract corporate clients, event planners, and organizations to book conference and event spaces.
   • Identify and target new clients while maintaining and nurturing relationships with existing clients.
   • Negotiate contracts, pricing, and terms with clients, ensuring profitability.
2. Client Relationship Management:
   • Act as the primary point of contact for clients, addressing their needs and concerns, and providing exceptional customer service.
   • Collaborate with clients to understand their event requirements and customize packages to meet their specific needs.
   • Manage client expectations and ensure a seamless event planning and execution process.
3. Event Planning and Coordination:
   • Oversee event planning and coordination, working closely with the operations and catering teams to ensure the successful execution of events.
   • Create detailed event proposals, timelines, and floor plans to meet clients’ expectations.
   • Ensure all logistics, equipment, and staffing needs are met for each event.
4. Market Research and Analysis:
   • Stay informed about industry trends, competitors, and market conditions.
   • Analyze market data and conduct competitor analysis to identify opportunities and potential challenges.
   • Make data-driven decisions to optimize sales and marketing efforts.
5. Budget Management:
   • Develop and manage the conference and events budget, including revenue and expense tracking.
   • Monitor expenses, maximize revenue, and ensure profitability in line with financial goals.
6. Marketing and Promotion:
   • Collaborate with the marketing team to create marketing materials and promotional strategies to attract event bookings.
   • Participate in trade shows, networking events, and promotional activities to generate leads and raise awareness.
7. Team Management:
   • Recruit, train, and manage a team of sales and event coordinators.
   • Ensure the team is aligned with sales targets and provide guidance and support for their success.

Qualifications:

• Proven experience in conference and events sales and management within the hospitality or event industry.
• Strong negotiation and sales skills, with a track record of meeting or exceeding sales targets.
• Exceptional interpersonal, communication, and client relationship management skills.
• Knowledge of event planning, logistics, and catering.
• Analytical skills to assess market conditions and make informed decisions.
• Budget management and financial acumen.
• Marketing and promotional experience is a plus.
• Bachelor’s degree in hospitality, business, or a related field.